Company Description
America’s Finest, Inc. (AFI) was formed in 1992 to provide herbal and nutritional formulas that blend the rich herbal traditions of ancient cultures with the latest in current scientific research and manufacturing methods. This allows us to provide the finest natural healthcare supplements to complement a total wellness lifestyle.

Where on the one hand, modern healthcare has shown dramatic results through its emphasis on science and research, Ayurveda (which means The Science of Life) on the other hand has shown for several thousand years that through herbal and nutritional supplements, human beings can maintain or restore the body’s balance for optimum wellness. At AFI, we combine knowledge from modern healthcare and Ayurveda.

Ayurveda is the ancient medical system of India, and the oldest formal healthcare system in the world. Ayurveda has influenced ancient medical practices in Tibet, China and even those found in Europe. Sidha, yet another medical modality, has been influenced by Ayurveda. This system is based on the use of practical knowledge to manage health in such a way that it prevents disease, and prolongs and improves the quality of life.

Science and tradition should not be adversarial, but mutually supportive, ensuring the consistency and efficacy of time-tested solutions to optimum health. At America’s Finest, Inc., we provide the best of both worlds with safe, innovative and beneficial approaches to personal healthcare. America’s Finest, Inc. products are a new class of dietary supplements designed for a modern approach to the traditional quest for optimum health.

A team of researchers, pharmacists and medical practitioners are involved in the formulation of this new family of products, which combines science and tradition—science for proven results and tradition for optimizing health and quality of life.

We also provide training manuals that give product information, formulation and ingredients.

Key Market Areas
• Adaptogen
• Anti-inflammatory
• Antioxidant
• Bioavailability Enhancer
• Blood Sugar Support
• Body Weight and Composition
• Brain and Memory Health
• Digestive Health
• Healthy Aging
• Healthy Heart Support
• Immune Support
• Joint Support
• Probiotics
• Sports Nutrition
• Women’s Health

Major Products/Service Offerings
Curcuminoids C3 Capsules and Tablets, HGH Dopa 400, Forslean®, NiLitis® SR, Boswellin® & Curcuminoids, and Lactospore® Flora are among the top products AFI has to offer.

Our Coleus forskholi product for building lean body mass, Forslean®, is a branded ingredient from Sabinsa, patented for increasing lean body mass while decreasing body fat.

If customers are looking for the finest turmeric product on the market, they can turn to AFI’s Super Curcumin product. It has 1,000 mg of patented Curcumin extract, called Curcumin C3 Complex, combined with 5 mg of BioPerine, the only patented black pepper extract on the market for gut absorption. This product exemplifies how consumers should be taking curcumin extracts, as it is natural and clinically validated.

Services: Online ordering, customer service, next-day shipping. We cater to health food stores and doctors’ offices. We use certified products and proprietary quality ingredients from Sabinsa Corporation.

What’s New?
For joint health, a unique bi-layer tablet concept has been adapted at AFI to bring ingredients with different synergies together. NiLitis-SR® represents this approach, by uniquely combining Curcumin C3 Complex® (Curcuma longa), Boswellin® (Boswellia serrata) and Ginger to together. This patented combination has a clinical study showing increased walking distance for patients.

For the latest in antioxidant care, look for the upcoming release of AFI’s Lycopene Beta®, a combination of Lycopene from a source 70 times higher than tomatoes and beta carotene, added with a touch of black pepper to improve gut absorption of the actives, all in a vegetarian softgel.

AFI has taken the next big step in curcumin supplements by offering the most-absorbed metabolite, tetrahydrocurcumin, in the form of C3 Reduct® tablets. Gone are the days of orange powder/dust. These white, easy-to-swallow C3 Reduct® tablets offer the benefits of curcumin and retain all the principle activities of curcumin.

Published in WholeFoods Magazine, July 2013