nancy trent

I’ve been going to the Natural Products Expo West for almost as long as I’ve had my marketing communications firm, over 25 years. While many of the same brands that started the category back then remain icons today, there are so many new movers and shakers and exciting developments. My only hope is that we can continue to preserve the integrity of the industry as it grows and goes mainstream.

The Supplement Pyramid

Michael A. Smith, M.D., senior health scientist for Life Extension and host of Healthy Talk radio, discusses personalized nutrition and his newest book:

GMOs

Global ID Group, a co-founder of the Non-GMO Project and technical administrator of the group, launched a new initiative at Expo West.

Eight great health tips you can implement today.

Michael T. Murray, N.D., a leading authority on natural medicine, talks about his newest book:

The Complete Book of Juicing.

In order to make great probiotics, you have to do EVERYTHING right. 

In a glitzy roll-out last February that featured both First Lady Michelle Obama and the U.S. Food and Drug Administration (FDA) Commissioner Margaret Hamburg, M.D., the FDA proudly announced its first major changes to nutrition and supplement labeling in more than 20 years. In effect, the Agency proposed “to update the Nutrition Facts label for packaged foods to reflect the latest scientific information, including the link between diet and chronic diseases such as obesity and heart disease. The proposed label also would replace out-of-date serving sizes to better align with how much people really eat, and it would feature a fresh design to highlight key parts of the label such as calories and serving sizes” (1).

Antarctic krill fishery is actually one of the most sustainably managed in the world.