Secrets of Successful Video Marketing
You’ve all heard it or read about it. And if you haven’t then you haven’t really been paying attention to the buzz surrounding Social...
Dietary Supplement Industry Polices Itself
Every industry has its challenges…and the dietary supplement industry is certainly no exception. But as the saying goes, every challenge also presents...
Scientist Debunks Validity of Recent Consumer Reports Article
A recent article in Consumer Reports (September 2010) listed bitter orange–a popular weight management and sports nutrition ingredient–as potentially unsafe. From a scientific perspective,...
Online Social Marketing Series: August Topic-Blogging
Blogging is a way to share your thoughts and spread your circle of influence out into the Internet. It’s like an online diary of...
Fermenting to Health
Whether vegetable-based, fruit-based, bean-based, or dairy-based, fermentation is popping up as the latest trend on the health food counter.
While the idea...
Online Social Marketing (Networking) Series: July Topic-Foursquare
When the economy is tough, the tough gets creative. One of the easiest ways to increase sales is to “market” to your current shopper...
Four FAQs about LinkedIn
In June of this year, LinkedIn topped 70 million users worldwide. But, what does this really mean? Why have a LinkedIn profile and how...
Real Food
What exactly is real food? Some years ago, internationally respected agricultural consultant and physician Dr. Arden Andersen introduced the term, "nutrient dense" to describe...
Online Social Marketing (Networking) Series: June Topic-Yelp
You’ve heard of Facebook, Twitter and MySpace, where you can post information about your business and people can respond. Perfect! But, there are more...