Effective Use of Social Media in the Grocery Industry

Many of us view social media for our business as a necessary evil: it’s time consuming, we wonder if it works, but we know...

Trust

Our customers trust us, and that is no small thing. And because they trust us, they trust the companies we trust.  “If you’re stocking...

3 Keys To An Educated Staff

For independent retailers seeking to compete in a mass-market world, differentiating ourselves through customer service and an educated staff has become more important than...
marketing

The New Marketing Tool

As a retailer, there are so many hats to wear, it is often daunting to "do it all." Between all issues that relate to...

Standing with Our Organic Farmers

(This piece was originally published in a newsletter from Whole Earth Center, Princeton, NJ) A recent report on organic food and beverage shoppers suggests that...

Survival Tips for Independent Stores in an Ever Changing Market

Twenty years ago, shopping in a natural foods market was considered quite “alternative”.  Customers only went there if they were “sick” or needed a...

Streamlining Systems Helps Local Organic Market Crunch Time

Embarking on an adventure known as opening and owning a natural grocery store leaves one open to questions, comments and conversation: questions of disbelief,...

The Value of Sales Representatives

New faces walk through our doors all the time, most are customers, many are old friends and a few are there to represent a...