4 Transparency Checks that Drive Sales

Supplement sales are better than ever. The 2020 CRN Consumer Survey on Dietary Supplements found that nearly three-quarters of Americans report taking dietary supplements....
supplements

Bloomberg Op-Ed on Supplement Risk Conveniently Ignores Reality

A recent Op-Ed that appeared in Bloomberg Opinion suggested that FDA’s current caution and risk aversion tied to COVID-19 needed to extend immediately into...

Disappearance of Elements Transparency Opens a Window for Smart Retailers

Last month, we looked at the recently announced Amazon Quality Requirements, with many in industry agreeing that these initiatives being taken by Amazon are...

Amazon Applies Some Quality Requirements

At last it seems that Amazon has begun to listen to the consistent requests to drive greater accountability and responsibility for the dietary supplement...

Transparency: The clear choice for supplement consumers

Supplement sales are better than ever. The 2020 CRN Consumer Survey on Dietary Supplements found that nearly three-quarters of Americans report taking dietary supplements, and Nutrition...

2021 Off the Cuff

Whew, what a year. In normal times, we’d be writing with fondness and excitement about the year that was and what is in store...

New Research Shows Consumers Value Branded Ingredients. Do You? 

Reading a supplement label is complicated. There are so many parts, some mandated by law like a Supplements Facts panel, others just good practice....

Amazon Business Practice Issues That You Can Take Advantage Of

Trust Transparency Center has tracked and reported on Amazon’s Dietary Supplement programs and platforms for the past three years with the intention of arming...

Natural Retailers Can Learn from Community Bookstores

Why start this article in WholeFoods Magazine with a shout out to the recent Independent Bookstore Day, August 29th? There are several initiatives and...
Conceptual illustration of the coronavirus as if it were observed from a microscope. Recently it was discovered in china and its outbreak is feared by the authorities.

Update: Impact of Coronavirus on Supplement Industry

Twenty-one days after the first COVID-19 case was confirmed in the United States, the WholeFoods Magazine staff posted an article titled Impact of Coronavirus...