Knowing What’s in the Bottle Adds Value 

Consumer interest in the ingredients found in products ranging from food to cosmetics continues to increase. Consumers are seeking more assurances and trust in...

Fast, Free Delivery: What does it really cost?

Much is made of an e-tailer’s ability to out-serve traditional retailers. Recent programs such as expanded scope of inventory and delivery services at Amazon...

2021 Off the Cuff

Whew, what a year. In normal times, we’d be writing with fondness and excitement about the year that was and what is in store...
supplements

Can the Playing Field Be Leveled?

You take great pride in the quality and selection of the products provided in your store. You responsibly do all you can to provide...

Reality speaking: The Vulnerabilities of Amazon and Online Retail 

Doom and gloom announcements foretelling the demise of brick and mortar stores never cease, but the data doesn’t support that message. The International Council...
Conceptual illustration of the coronavirus as if it were observed from a microscope. Recently it was discovered in china and its outbreak is feared by the authorities.

Update: Impact of Coronavirus on Supplement Industry

Twenty-one days after the first COVID-19 case was confirmed in the United States, the WholeFoods Magazine staff posted an article titled Impact of Coronavirus...

Five Truths from 2019 to Turn into a 2020 Advantage

A Greek philosopher noted that “The only constant in life is change.” Over two millennia later, a French writer said: “The more things change...
supplements

The Amazon Effect on Dietary Supplements

While Amazon began by selling books, the impact the corporation has on the total economic market now affects almost every consumer and business segment...

Finding Value and Trust in Branded Ingredients

We know the value of consumer trust and we look for ways to build it. Consumers are looking for evidence and information. The marrying...

Trade War Raises Industry’s China Conundrum…Again

The trade war is in full force between the United States and China with the dietary supplement industry on both sides caught in the...