Personal Care Primer

Topical topics, hair hoopla, and inside-outside beauty trends.Welcome to the WholeFoods salon! I see you’ve already picked out a magazine. Now, just take a...

Take Charge Women Put Their Health First

Flourishing health is the new aspirational goal for women and as discerning self-care gurus, they are seeking out information from not only the doctor...

2013 WholeFoods Retailer Survey

Demand for natural products is as strong as ever, according to data collected in the 36th Annual WholeFoods Retailer Survey. Independent stores that participated...

Taking the Burn Out of the Sun

Natural sunscreens offer excellent protection from the sun. It’s almost that time of year again—the sweltering summer months, when millions take to the beach and...

Branch Out with Tea Tree Oil

How Australian tea tree oil supports healthy skin and hair.Australia is synonymous with boomerangs, crocodiles and kangaroos. Tea tree oil (TTO) is another offering...

Looking Good, Feeling Great!

When it comes to health and beauty aids, of course we all care about what a product will do for us. Thicker hair, radiant...

First Steps in Natural

A guide to early childhood nutrition, from prenatal to toddler health.A child’s first years are marked by countless milestones, from rolling over to learning...

From Aftershave to Hair Color: Prepare Your HBC Section for the Latest Trends

Inndustry insiders discuss development in hair care, facial care, dental care and men's products. There’s no mistaking that natural health and beauty care (HBC) is...

The Art of Oils

A practical guide to aromatherapy.There’s nothing more soothing after a stressful day than drawing a warm bath, lighting a few candles and cracking open...

Let the Sun Shine In

Natural sun care keeps your skin healthy and glowing.Staying safe in the sun is a huge concern for anyone spending time outdoors. Whether your...

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