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Magazine

WholeFoods Magazine is a national, monthly trade magazine that has been published continuously for more than 35 years (since 1984 by Wainer Finest Communications), making it the longest-tenured media outlet of its kind in the natural products industry.

The editorial focus is, and always has been, on informing and educating retailers about how to improve their businesses and take advantage of emerging opportunities both within the industry and in the world at large. Every monthly issue includes feature-length articles covering hot, new product categories.

September 2019

Digital Issue Editorial: The World Is at a Tipping Point: RegenAg is the Answer Tip of the Month: Three Steps to Trade Show...

May 2019

Digital Issue Editorial What's Selling Tip of the Month: Merchandising Tips to Grow Sustainable Sales 

July 2018

Digital Issue Editorial What's Selling Tip of the Month Retailer of the Year: MaMa Jean's Natural Market Editorial Series on Generational Selling: Generation...