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WholeFoods Magazine is a national, monthly trade magazine that has been published continuously for more than 35 years (since 1984 by Wainer Finest Communications), making it the longest-tenured media outlet of its kind in the natural products industry.

The editorial focus is, and always has been, on informing and educating retailers about how to improve their businesses and take advantage of emerging opportunities both within the industry and in the world at large. Every monthly issue includes feature-length articles covering hot, new product categories.

June 2019

Digital Issue Editorial: The Big Thing... And the Next Big Thing What's Selling Phytocannabinoids: 25 Things to Know Now Selling CBD: 7 Qs...

May 2020

Digital Issue Tip of the Month: Grow Sustainable Sales Through Effective Merchandising What’s Selling Herb of the Month: Cranberry People News: April 2020:...

May 2017

May Digital Issue How to Use This Source Directory SourceBook Online Tip of the Month Product Profiles: Natural Factors 3 Brains™ Expo West...