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WholeFoods Magazine is a national, monthly trade magazine that has been published continuously for more than 35 years (since 1984 by Wainer Finest Communications), making it the longest-tenured media outlet of its kind in the natural products industry. The editorial focus is, and always has been, on informing and educating retailers about how to improve their businesses and take advantage of emerging opportunities both within the industry and in the world at large. Every monthly issue includes feature-length articles covering hot, new product categories.

March 2018

March Digital Edition Editorial What's Selling Expo West Guide Tip of the Month 40th Annual Retailer Survey 2018 Retail Universe Tales from Around...

February 2018

February Digital Edition Editorial What's Selling Tip of the Month New Approaches to Healthy Aging Heart of the Matter Getting Inside the Lifestyle...

January 2018

Digital Issue Editorial What's Selling Tip of the Month Transitioning Landscape of the Natural Products Industry 2018 Forecast Digestive Health Ancient and Sprouted...
Jeff Bezos Person of the Year

December 2017

December Digital Edition Editorial What's Selling Tip of the Month 2017 Person of the Year Love Letter to an Independent Navigating the Amazon...

November 2017

November Digital Edition Editorial What's Selling Tip of the Month Expo East Recap The Youthful Brain Mitigating the Risks of High Blood Sugar ...

October 2017

October Digital Edition Editorial What's Selling Tip of the Month Raw Materials Contract Manufacturing Packaging Private Label Supplement Highlights: Collagen Vitamin Connection: Niacin...

September 2017

September Digital Edition Editorial What's Selling Women's Health Digestive Health Daily Beauty Routine Immune Health Series: Herbs Food for Sensitive Diets Supplement Highlight:...

August 2017

August Digital Edition Do the Right Thing Growing a Healthy Children's Market Editorial Series on Immune Health: Sleep, Stress and Adrenals Building a...

July 2017

July Digital Issue Editorial 2017 Retailer of the Year: Dean's Natural Food Market Fitness and Energy  Supplements Continue to Gain Strength Immunity Health...

June 2017

June Digital Issue Editorial What's Selling Tip of the Month Growing Pains Guild-Free Snacking, Anywhere Follow Your Gut to Better Immune Health Spotlight...

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