The Importance Of Consistent Merchandising to Generate Repeat Shoppers

An effective merchandising strategy is the best way to convert casual shoppers into loyal evangelists. It’s your key to defend against mass slippage and...

How will you compete in 2019?

At the beginning of the year, you must decide where to focus your time and money for the best return. And this...

The Benefits of a Collaborative Manufacturer/Retailer Relationship

Selling in the natural channel means wanting more: greater transparency, labeling that is easier to read and understand, high-quality ingredients, a commitment to fair...

Bringing Sales Home With “Buy Local”

As a small, independent natural products retailer, there’s a lot you can’t do. You can’t carry the broad assortment of natural and organic perishable...

4 Digital Strategies To Maximize Trade Marketing ROI

(Here’s a tip for brands looking to establish better retail trade relationships.) Trade marketing is typically the single largest line item on a company’s income...

Tip of the Month: How’s Your Lighting?

There is a lot of talk today about energy efficiency in store design, from enclosed recirculating heating, ventilating and air conditioning systems, to low-emissions...

Category Tactics to Increase Sales

Category tactics should be used to amplify the retailer’s mission and focus. They need to clearly communicate the “purpose” behind a promotion, a merchandising...
shopper

Category Tactics to Increase Sales – How to Go From Strategy to Action

Shoppers have virtually unlimited numbers of choices when it comes to where they shop and how they shop. It is therefore critical that they...

Are the Robots Coming?

Will a chronic worker shortage in the retail and hospitality trades cause managers to automate these jobs? With the unemployment rate at an 18-year...

Retail Done Right, 5 Simple Strategies You Can’t Afford to Overlook

Savvy retailers want and need brands to up their game — to provide true category leadership. This does not mean brands need to spend...

BACK ISSUES

MULTIMEDIA