2021 Natural Choice Awards

Which brands have made the greatest impact on your business in the past year? We asked natural products retailers to recognize the standouts by...

Spring Detox & Liver Health

In a time when there are so many toxic substances in our environment, liver health is top of mind for many: A report from...

2021 43rd Annual Retailer Survey

Sponsored by We’re not going to bury the lead here, because we know the number everyone wants to know: overall same-store year-over-year growth for independent...
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Retail Insights® 2021 Retail Universe for Premium Natural Organic Food, Supplement & Personal Care...

The lesson from the 2020 COVID-19 pandemic is this: natural products are essential. As the pandemic broke out in early 2020, freaked-out consumers—both existing...

Why Allergies are Getting Worse

Something that we’ve known for over a decade: There’s more pollen in the air than ever before. In 2006, NPR interviewed horticulturist Tom Ogren,...

Immune Support: Easing Symptoms

We’ve all been there: Despite efforts to ward off sniffles, coughs, and sneezes, we still end up reaching for the tissues. And when we’re...

Iron Supplementation Without the Side Effects

Iron is nearly as important to humans as oxygen—because without it, the body can’t get oxygen. Those who become iron deficient can develop iron...

Building Resilience with Adaptogens

As the stress of 2020 bleeds in 2021, we could all use a helping hand to deal with anxiety. Increasingly, consumers are discovering that...

COVID-19 Underscores Importance of Heart Health

Immune health is a top focus at the moment, but how does it compare to heart health? Melanie Bush, Director of Science, Artemis International,...

2020 Year in Review Part 1: A Look Back, Plus What’s New & Next...

In November of 2019, a panel of leading industry experts featured in WholeFoods 2020 Industry Forecast discussed the categories they thought would be in...