What’s Selling: May

What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores around the country, rotated from a base of selected stores. The intention is to provide indications of sales trends.

If your store is interested in being included in our What’s Selling Column, e-mail: editorial@wfcinc.com



Simple Abundance, Red Wing, MN

Supplements: ReNew Life, Chia Seeds;
Nordic Naturals, Omega-3;
Enzymatic Therapy, bp Manager

Food:Madhava, Agave Nectar;
Bulk Quinoa;
Udi’s Food, Multigrain GF Bread

HBC: Desert Essence, Peppermint Toothpaste;
EO, Lavender Hand Sanitizer;
Claro (local), Ear Cones

BEVERAGES: Blue Diamond, Almond Breeze;
Millennium Products, GT’s Kombucha;
Izze, Sparkling Sodas

UP & COMING:  Nordic Naturals, Omega-3 D;
Herb Pharm (All);
Newton Homeopathics (All)


VitaSource, Keene, NH

Supplements:  Life’s Fortune, Multivitamin;
Jarrow Formulas, Bone-Up;
ReNew Life, Critical Omega

Food: Hans, Honey Loquat Syrup/Lozenges;
Vibrant Health, Green Vibrance Meal Bar;
Himalayan Salt Co., Sea Salt

HBC: NutriBiotic, Body Care Line;
Himalaya Herbal Healthcare, Organique Body Care Line;
Organix-South, TheraNeem Toothpaste and Shampoo

BEVERAGES: Reeds, Inc., Ginger Brew;
Katalyst, Kombucha;
Boylan’s, Seltzer/Soda

UP & COMING: Probiotics (All Brands);
Non-Soy/Whey Protein Powders (All Brands);
Systemic Enzymes (All Brands)


Organically Yours Health Food Store,
Lafayette, LA (2,435 ft2)

Supplements: Life’s Journey (Private Label);
Garden of Life, Vitamin Code Women’s;
New Chapter, Bone Strength Take Care

Food: Food By George (All);
Glutino (All);
Enjoy Life (All)

HBC: Desert Essence (All);
Jason Natural, Toothpaste;
Alvera, Aloe Deodorant

BEVERAGES: Honest Tea (All);
Millennium Products, GT’s Kombucha;
Eternal Water

UP & COMING:  Zevia, Sodas;
Earthworm (All)


Wealth of Health, Idaho Falls, ID (4,500 ft2)

Supplements: Nature’s Way, Alive Multiple;
Enzymatic Therapy, Complete Gest;
Wakunaga, Kyolic Garlic

Food: Food for Life, Ezekiel Gluten-Free Breads;
Pamela’s Products, Gluten-Free Mixes;
Lundberg Family Farms, Rice Chips

Camocare, Toner;
Giovanni, 50/50 Shampoo;
Desert Essence, Jojoba Oil

BEVERAGES: Zevia, Sodas;
Twinlab, Energy Fuel Drink;
ISS, RTD Protein Shakes

UP & COMING: Food for Life, Ezekiel Gluten-Free Muffins;
Charlotte’s Bakery, Gluten-Free Fresh Bread;
Source Naturals, Pycnogenol 100 mg


Down to Earth Nutrition Center, Roswell, NM (2,000 ft2)

Supplements: ReNew Life, Ultimate Flora;
Lumina, Cellfood;
Nature’s Plus, Ultra-Zyme

Food: Food For Life, Sprouted Breads;
NOW Foods/Garden Of Life, Org. Virgin Coconut Oil;
Kettle Foods, Almond Butters

HBC: Zambeezi, Organic Beeswax Lip Balm;
Nature’s Gate, Oatmeal Lotion;
Tate’s, Miracle Conditioner

BEVERAGES: Millennium Products, Synergy Kombucha;
Ginseng UP Corp., Ginseng UP (Ginger);
Blue Sky, White Pomegranate Tea

UP & COMING:  Peter Gilham’s Natural Vitality, Osteo Calm;
North American Herb & Spice, Oil of Oregano;
Century Systems, Male Drive


Country Vitamins, Corvalis, OR

Supplements: Vitamer Labs, Concentrated Omega-3;
Vitamer Labs, Vitamin D 5,000 IU;
Carlson Labs, D Gems 2,000 IU

HBC: Honey Girl, Eye and Face Creams;
Organix-South, Shampoos;
Herbs of Grace, Mineral Makeup

UP & COMING: Carlson Labs, D-Ribose Powder;
Barlean’s, Olive Leaf Extract;
Allera, Immune Extra