KeHE Announces 17 On Trend Award Winners

Naperville, IL—Concluding its 2021 Holiday Trade Show this past June, KeHE Distributors has announced 17 On Trend Award Winners. The distributor also announced that it will host a hybrid version of its 2022 KeHE Summer Show in February 2022.

The On Trend winners listed below were selected by KeHE from over 100 submissions for innovation, purpose, ingredients, and salability. Congratulations to these On Trend winners:

Best of Show: Nuttzo
Baking & Desserts: Enlightened
Bars & Breakfast: Nature’s Baker
Beverage: Fever Tree
Condiment: Curtice Brothers
Confection: Endangered Species
Diversity: B.Nutty
Fresh: You Are Loved Foods
Frozen: Cappellos
HBC & Personal Care: Grandpas Soap Co.
Pet: Caboo
Holiday Cheer: Nutpods
Refrigerated & Dairy: Laird Superfood
Mission-Based Brand: Small Axe Peppers
Snack Food: Vegan Rob’s
Pasta, Rice & Grains: Chickapea
VMS: Goli Nutrition

In addition to the On Trend competition, the show also named its Next Generation Innovation Faceoff winner, Cocacao, which won a spot in the elevate program.

“We are excited to honor these well-deserving brands for driving innovation within our industry,” said Rachelle Radcliffe, Director of Brand Development at KeHE, in a press release. “We believe that these On Trend Award Winners are going to be extremely influential in bringing innovation to the marketplace this upcoming holiday season.”

Related: Diversity TrendFinder Event Helps Diverse Brands Grow
KeHE Summer Show Predicts 2021 Trends
KeHE Announces Winners from Trend Finder Event