New York, NY—Fruit Street Health, a diabetes prevention program offered through live group video conferencing with Registered Dietitians, has teamed up with plant-based meal kit company Purple Carrot to provide dietitian-approved, plant-based meals to Fruit Street participants, according to a press release. In response to COVID-19, Fruit Street is now allowing anyone—from low-risk individuals to people with type 2 diabetes—to sign up for its healthy lifestyle program at a reduced cost.
As part of Fruit Street’s lifestyle coaching, RDs teach participants a ‘food as medicine’ mindset by focusing on the amount of carbs and sugars their participants are consuming each day. Fruit Street’s RDs have verified that the Purple Carrot meals adhere to the dietary guidelines that Fruit Street participants are encouraged to follow in order to reduce risk for type 2 diabetes.
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Laurence Girard, Founder and CEO of Fruit Street, said in the release: “With more Americans practicing social distancing and staying home with their families during the COVID-19 pandemic, we wanted to increase access to healthy meals and nutrition advice through our telehealth platform and partnership with Purple Carrot. We have a team of more than 1,000 Registered Dietitians ready to help people eat healthy and stay active during this unprecedented shift in our daily routines.”
“So many chronic health conditions can be addressed through food, and we’ve seen dramatic improvement in our customers’ lives who have incorporated plant-based meals into their routine,” added Andy Levitt, Founder and CEO of Purple Carrot. “By partnering with Fruit Street’s diabetes prevention program, we can extend the impact of a plant-based diet to help people reduce their risk for type 2 diabetes.”
Fruit Street’s program is now being offered for $19.99/month. Purple Carrot subscriptions start at $72/week. To sign up, go here.