Washington, D.C.—The Council for Responsible Nutrition (CRN) has revealed initial findings from its 2022. A key takeaway: Supplement usage is back to pre-pandemic levels, with three-quarters of Americans reporting that they use nutritional or dietary supplements.
Breaking down the data on supplement use
- 49% of supplement users report changing their supplement use since the pandemic began, stable compared to 2021.
- Two-thirds of supplement users report that they have added new supplements or increased their dose, slightly less than in 2021.
- Changes in supplement usage have happened across age groups and genders, but declines are more marked among those with lower incomes and among white and Hispanic Americans.
- Supplement usage remains higher among women, older adults, and those that are more educated and/or have a higher household income.
- 52% of those who take supplements report taking a specialty supplement (omega-3 fatty acids, probiotics, melatonin, and fiber were the most common).
- 70% report taking a multivitamin in the past 12 months.
- Sports nutrition supplements are up five points over last year, climbing to 39%.
“This year’s data shows a remarkable picture of continuity and paints the landscape of a vibrant, mainstream industry,” said Brian Wommack, CRN Senior Vice President of Communications, in a press release announcing the findings. “While overall usage is down slightly from its pandemic peak, reported usage of immunity-boosting supplements—including vitamin D, vitamin C, and zinc—is steady from last year.”
Trust in the dietary supplement is high
- 77% Americans find the industry trustworthy.
- 84% if supplement users say the industry is trustworthy.
Top motivator for taking dietary supplements
Americans surveyed pointed to:
- “maintaining my health”
- “live healthier/adopt healthier habits.”
“This answer is not surprising,” said Wommack. “Data consistently shows supplement users are much more likely to report engaging in healthy behaviors like exercising, eating a balanced diet, visiting their doctor regularly, and regularly getting a good night’s sleep.”
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The complete set of consumer survey data is available for purchase by both CRN members and nonmembers.