NOW, DJ Blatner Create Nutricosmetic Drinks

Bloomingdale, IL—NOW has partnered with DJ Blatner, registered dietitian nutritionist and “Superfood Swap” author, to develop four functional elixir recipes featuring beauty-from-within benefits, according to a press release.

The four drinks are spicy collagen lemonade, hyaluronic hydrator, antioxidant iced tea, and the golden milk beauty smoothie. All can be made easily at home. Recipes and links to all products involved can be found here.

The release notes that the natural and organic global beauty market is projected to reach $22 billion by 2024, fueled in large part by consumers looking at beauty through a dietary lens.

DJ Blatner said in the release: “As a registered dietitian nutritionist by trade, I couldn’t agree more that we need to think about beauty holistically. The right foods and nutrients can nourish beauty from the inside. That’s why I’ve partnered with NOW to create beauty elixirs that show you how easy and delicious it can be to incorporate some of the must-have beauty nutrients into your routine.”

For more on nutricosmetics, go here.