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Study: Plant-Based Meat Sales Climb 23% When Placed in Meat Section

San Francisco, CA—What is the best placement for plant-based meat products? In December 2019, the Plant Based Foods Association (PBFA) launched a plant-based meat...

Cutting Back on Meat Could Significantly Impact Climate, Research Says

Loma Linda, CA—A global transition to a vegetarian diet would have significant impacts in the battle against global warming and other environmental concerns, according...

Report Highlights the Rise of the Flexitarian

Plant-based alternatives will not be the demise of traditional meat. That's the word from  The Nielsen Company, in the new report The F Word:...
plant-based

The Plant-Based Phenomenon Is Growing

A large number of consumers are modifying their diets, eating less meat and dairy and more fruits and vegetables. Some make the switch to...

Growing a Plant-based Food Nation

Humans have been designed to be omnivores. However, just a few days on a meat-based protein diet at the expense of fiber (plants) will...