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Expo East 2021: 14 Trends to Watch

After two years, industry members finally gathered in person for Natural Products Expo East 2021. This expo consisted of dreamers and doers; people who...

Hot Products: October 2021

SPECIAL ADVERTISING SECTION Hot, new products that industry companies don’t want you to miss. Supplements Vitamin C, D3 & Zinc Vegetable Capsules Bluebonnet Nutrition’s new Vitamin C, D3...

Cheers to Healthier Sips!

Gone are the days when consumers just wanted a hit of hydration and maybe a touch of sweet indulgence from their beverages. Even before...

Functional Beverage Line

ROAR Organic has revamped the recipe for its line of beverages—now fortified with 100% daily value of energy and immunity vitamins B5, B6, B12,...

Ayurvedic Immune Tea Line

Organic India has released Tulsi Immune teas, a new line of functional beverages. The lineup supports natural resilience, soothes and protects from minor throat...
Fresh vegetable juice from carrots, tomatoes and cucumber

Survey Reveals Functional Food Preferences

Beloit, WI—42% of consumers have increased purchases of functional foods during the pandemic, and 44% have purchased more dietary supplements, according to a survey...

July 2021

Digital Edition Editorial: Destress, Get Energized, Have FUN! What's Selling The Active Nutrition Opportunity Microbiome: The More You Know Function + Flavor =...

Function + Flavor = Win-Win!

The functional food and beverage category is thriving: Data suggests that the COVID-19 pandemic has consumers reaching for more snacks and soothing comfort foods...

Nuun Celebrates National Hydration Day by Helping Protect Beaches

National Hydration Day—June 23—is here, and Nuun is celebrating by donating 20% of all profits to the Surf Rider Foundation to help protect and...

Functional Beverage Line

Mad Tasty has introduced a line of vegan functional beverages made with broad spectrum, THC-free hemp extract. The beverages are free of sugar and...