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The Essential Role of eCommerce Data for Natural Products Innovation

Consumer preferences and natural product market dynamics are rapidly shifting, making innovation and launching new products aligned with demand more challenging than ever before....

Americans Call on Supermarkets to Help Them Eat More Healthily

New York and Los Angeles, CA—Americans aren’t doing enough to actively support their immune systems, according to new research from Spoon Guru, and 40%...

Consumers Show Heightened Awareness of Climate Change, NMI Reports

Newtown Square, PA—The Natural Marketing Institute (NMI) has released its 2021 State of Sustainability in America Consumer Insights & Trends Report, according to a...

Kombucha Market Expected to Surpass $5 Billion by 2025

Selbyville, DE—The kombucha market is expected to surpass $5 billion by 2025, driven by increasing demand for probiotic and fortified beverages, according to new...

Spirulina Market Expected to Double By 2026

Portland, OR—The global spirulina market is expected to grow at a CAGR of 10.6% during the period 2019-2026, according to a report by Allied...

Citrus Essential Oils Market Projected to Grow

An analysis by Fact.MR found that citrus essential oil sales increased by over 3000 tons in 2018, thanks in large part to the multi-industry...
Gianna Bruzzese VeganbyGianna

Meet Gianna, Gen Z and Vegan Influencer

Gianna Bruzzese, 21, is a senior at Rutgers University, and creator of the Instagram @veganbygianna where she has 9,040 followers and a companion blog...

A Look Inside the Millennial Mind

Brands and retailers know millennial dollars are important to capture to ensure the future of the enterprise. According to The Brookings Institution, their generation...

2018 Forecast: Where Opportunity Knocks

Diane Ray, VP, strategic innovation, NMI (Natural Marketing Institute), Harleysville, PA, shares her thoughts on where the opportunity lies in the coming year. Boomers control...

What Women Think About Their Wellness

What do women think about their health and wellness? Everyday Health.com did a survey to get some fresh perspectives and the leading wellness priority...