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Positioning Plant Protein: What’s the Best Placement?

Food Marketing Institute (FMI) asked consumers where they prefer to see plant-based meat alternatives in the grocery store, and the responses were mixed: 26%...

2020 Retailer Playbook

At WholeFoods Magazine, we address our monthly commentary toward U.S. independent natural products retailers. We do this out of our belief that it is...

Are Your Store’s Categories Too Small? Too Big?

Managing product assortment has always been a challenge for every retailer. There are so many things to consider. For example, category sales, individual item...

Looking to Up Veggie Sales? Study Suggests Design Change

Provo, Utah, and Delft, Netherlands—Vegetable purchases may be affected by the color of the background, according to a new study by industrial design professor...

Merchandising Tips to Grow Sustainable Sales

The first impression consumers have of a product is on a store shelf—make it a good one! Effective merchandising with the right product assortment...

Critical Merchandising Strategies to Grow Sales with Plant-Based Products

Plant-based is perhaps the fastest growing segment in natural. It is also one of the more confusing segments from the shopper’s perspective. So, how...

Vitamin Shoppe Goes Keto, Partners with Dr. Axe

Secaucus, NJ – The Vitamin Shoppe has launched a KETO HQ, designed to help customers shop for supplements supporting the keto lifestyle both in-store...

One Year on — Amazon Whole Foods

Next month, Amazon will reach its first anniversary owning Whole Foods Market. How’s it doing so far? As we expected, Amazon will not spend...

Word-of-Mouth. So…20th Century?

­One of the biggest “Aha!” moments from WholeFoods Magazine’s 40th Annual Retailer Survey, was the jump in marketing spending reported by independent natural organic...
Whole Foods Market

Report: Amazon Product Ideas Clash With Whole Foods Markets Standards

Austin, TX – As Amazon takes a more prominent stake in merchandising at Whole Foods Market six months in, a report from Yahoo Finance...