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April 2022

Digital Edition Editorial: 5 Trends Spotted at Expo West 2022 What’s Selling Tip of the Month: Who Are You In The Marketplace? 2022...

2022 Natural Choice Awards

We asked independent natural products retailers to name the brands that have made the greatest impact on their business in the past year, and...

2022 Natural Choice Awards Voting Now Open

South Plainfield, N.J. — Attention natural products retailers! Voting has officially opened for the Annual Natural Choice Awards 2022. Every year, natural products retailers choose the products that...

2021 Natural Choice Award Winners!

Retailers cast their votes for the best of the best, and WholeFoods Magazine’s Heather Wainer, Publisher and VP of Media, and Maggie Jaqua, Content...

The Natural View: Positioning Plant-Based, 2021 Natural Choice Awards, & More

Todd Pauli of 24 Stories Marketing and WholeFoods Editor-in-Chief Maggie Jaqua discuss key focuses for the natural products industry, including addressing the debate over positioning plant-based protein...

2021 Natural Choice Awards Voting Now Open

South Plainfield, N.J. — Attention natural products retailers! Voting has officially opened for the Annual Natural Choice Awards 2021. Every year, natural products retailers choose the products...

2020 Natural Choice Awards

Presented by WholeFoods Magazine The results are in! We asked natural products retailers to show their love to the brands that have made the greatest...

2020 Natural Choice Awards Voting Now Open

South Plainfield, N.J. — Voting has officially opened for the Annual Natural Choice Awards 2020. Every year, natural products retailers choose the products that have had...

Presenting the 2019 Natural Choice Awards

Retailers cast their votes for the best in the industry, and we presented the trophies at Expo East. Cheers to the Winners!

2019 Natural Choice Awards

By Maggie Jaqua and Rachel Appleton   What makes the WholeFoods Natural Choice Awards so special? The honorees are selected by natural products retailers who choose...