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Finding Sweet in All the Right Places

Excess sugar is public health enemy #1 and as your customers seem to want to have their cake and eat it too, manufacturers are...

PureCircle Launches Stevia Cocoa and Vanilla Enhancers

Kuala Lumpur, Malaysia – PureCircle’s new stevia leaf-based flavor enhancers for vanilla and cocoa flavors are a way to produce products at a manageable...

Stevia

SweeGen, Inc. announces that its non-caloric and high purity stevia, Bestevia Reb-M, has been successfully commercialized and has met with exceptional feedback from consumers...

In Memoriam: James A. May

Arizona-based Wisdom Natural Brands founder and CEO James A. May has passed at the age of 80 due to heart complications. May was known worldwide as...
sweeteners

A Sweet Tooth’s Dilemma

Sugar is pervasive in the American diet. The average American consumes around 22 teaspoons of added sugar per day, amounting to an additional 350...

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