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Finding Value and Trust in Branded Ingredients

We know the value of consumer trust and we look for ways to build it. Consumers are looking for evidence and information. The marrying...

Shifting to Clean Label

The industry is buzzing about “clean label,” but what does it even mean? “Clean-label can mean a lot of things—to some people it means...

FoodChain ID Named Exclusive Certification Body of U.S. Hemp Authority

Fairfield, IA–Food safety, testing, and sustainability organization FoodChain ID announced that is is now the exclusive certifying body for the U.S. Hemp Authority (USHA)...

The Future of Skincare: Ingredients, Trends, and Innovation

The latest trend in health and beauty: Consumers are looking for specific science-supported ingredients in their products—CBD is an obvious one, but other ingredients...

Mandatory Product Listing: Beneficial, or Burdensome?

The FDA has suggested that a mandatory listing requirement for dietary supplements “could provide significant benefits by improving transparency” and help ID “bad actors...

Supplements’ Weakest Link

Any chain is only as strong as its weakest link, and that’s certainly true in the dietary supplements and natural products universe. And when...

Moms Across America Seal Recognizes Organic, Eco-Friendly Brands

Moms Across America (MAA)—a non-profit national coalition of moms with the motto "Empowered Moms, Healthy Kids" has launched the Moms Across America Gold Standard—a...

Supply Chain Transparency Matters to Consumers

If you were to ask 10 people their thoughts on the term “supply chain,” you’d likely get 10 different answers as to what it...

Contract Manufacturers ID 10 Top Trends for 2020

In part 1 of this feature, titled The Evolution of Contract Manufacturing, WholeFoods asked contract manufacturers to identify the trends of today that will...

10 Trends in Raw Materials

Since WholeFoods’ last supplier roundup, consumer trends have codified and become more pronounced. We’ve spent the year reporting on them, and keeping our readers...