As for how this year stacks up to previous years, Greene said: “Every year it gets better. It came off without a hitch. Folks were very excited about it.”
Industry executives, Greene said, were split into 12 groups. Each group attended a series of meetings with different members of Congress. The structure of the event, Greene noted, means that CRN is “still in the process of gathering information, and hasn’t digested it all yet. It’s hard to say exactly what was covered just yet, but we’ll put together a report on specifics once we’ve got everything together.”
Until then, a list of general topics attendees discussed:
- CBD, and a legal pathway to bring it to market.
- Ensuring adequate funding for the Office of Dietary Supplement Programs.
- Discussing the SNAP Vitamin and Mineral Act, which, Greene noted, is both bicameral and bipartisan: “We’re encouraging Congress members to be co-sponsors; multivitamins can help fill nutrient gaps for low-income Americans, which is vital.”
- Encouraging congress members to join the Dietary Supplements Caucus, especially those with interest in the Industry—“It really is the best way to educate them on the Industry, and on innovative ingredients, including CBD,” Greene said.
- Educating congress members in general: “We talked about the 380,000 jobs the Industry has created in the U.S.; we also talked about our successful Consumer Confidence Survey, which showed that around 75% of people in the U.S. take supplements,” Greene said.
Greene added that, while the Natural Products Association (NPA) does have their own Day on the Hill, CRN shares information with NPA to keep Industry messaging consistent.
WholeFoodswill continue reporting as further information becomes available.