“Change is inevitable and Deerland’s success, in many ways, has been driven by our willingness to evolve and continually improve,” said Deerland CEO Scott Ravech in a press release. “While our previous tagline has served us very well for many years, our customers should rest assured that all the value we have provided until now will not change. This new tag better reflects the expanded portfolio of products, services, capabilities and science we are able to offer our valued customers.”