Valensa International and Parry Nutraceuticals introduced a premium coated spirulina called Pur-Blue. “The ingredient uses an all-natural phycocyanin extract coating to mask the flavor of the native spirulina—offering companies interested in marketing spirulina to a broader range of consumers an attractive, neutral- tasting product that can appeal to the pickiest of eaters,” says the company.
2751 Nutra Ln., Eustis, FL 32726, www.valensa.com
Published in WholeFoods Magazine, January 2011
