The initiative shares research, videos of expert interviews, news, and education in a user-friendly format focused on U.S. consumers aged 55+, according to a press release. It tracks and summarizes clinical studies on vitamin D and COVID-19.
“As adults age, the risk of vitamin D deficiency and insufficiency increases,” said Council for Responsible Nutrition (CRN) Vice President, Scientific & Regulatory Affairs, Luke Huber, ND, MBA. “Worse outcomes from COVID-19 and other respiratory infections are seen with increasing age, which is one of the reasons why the site is dedicated to the 55+ community. However, the site will also provide helpful information for all adults.”
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The science-supported content was developed by Nutrasource, a member of CRN. The website was designed and developed by management and technology consulting firm Aspirant.“Most people don’t have time to keep up with research, but that’s what we do,” said Steve Mister, President of the CRN Foundation. “We have been fascinated over the past year at the amount of research being conducted examining the potential relationship between Vitamin D and COVID-19. The CRN Foundation is delivering unbiased education on the latest science, which helps people make smarter decisions to maintain their health.”
