Midwest: Walsh Natural Health, Evanston, IL (1,300 SF)
SUPPLEMENTS: Pure Encapsulations Magnesium Glycinate
Charlotte’s Web CBD For Sleep Gummies
Garden of Life Vitamin Code RAW Calcium
FOOD: Windy City Organics Sour Cherry & Almond Bark
Mandala Vanilla Orchid Chocolate Bar
Windy City Organics Hazelnut & Fig Raw Chocolate Bark
HABA: Collagen Peptides (all brands)
Dr. Hauschka Facial Toner
Pure Encapsulations Hair/Skin/Nails Ultra
UP & COMING: Terry Naturally CuraMed Acute Pain Relief
Garden of Life Organic Creamy Protein with Oatmilk
Black Cumin Seed Oil (all brands)
Northeast: Essential Elements Vitamins & Nutrition Center, Northfield, NJ (3,000 SF)
SUPPLEMENTS: Perque Magnesium Plus Guard
Collagen (all brands)
Terry Naturally Clinical Essentials Multi-Vitamin
FOOD: Vegan Rob’s Beet Puffs
Canyon Bakehouse Bread (full line)
Cascadian Farm Frozen Berries (all varieties)
HABA: Ecco Bella Lemon Verbena Eau De Parfum
Zum Bar Goat’s Milk Soap
Thai Crystal Deodorant Mist (full line)
UP & COMING: Peepers Reading Glasses
Sea Moss (all brands)
Solgar Probiotics (full line)
Southeast: Apple A Day Health World, Gadsden, AL
(2,100 SF)
SUPPLEMENTS: Terry Naturally CuraMed Acute Pain Relief
Ancient Nutrition SuperGreens
Life Extension Neuro-Mag Magnesium L-Threonate
FOOD: CoCoRinga Moringa Hot Chocolate
Paqui Jalapeno Tropicale
Eden Popcorn (all varieties)
HABA: Hippie Jack’s Lip Balm
Desert Essence Italian Red Grape Shampoo and Conditioner
Thyme Out Liquid
UP & COMING: Dry Creek Full Spectrum CBD Gummies
Ancient Nutrition Lion’s Mane
Nordic Naturals Children’s DHA
West: Stay Healthy, Las Vegas, NV (1,400 SF)
SUPPLEMENTS: Life Seasons Clinical Immunity (full line)
Ancient Nutrition Multi-Collagen
Garden of Life RAW Probiotics
FOOD: Bragg Nutritional Yeast
North American Herb & Spice Black Seed Oil
The Good Moss Sea Moss Gel
HABA: Life-Flo Magnesium Lotion
Mayumi Squalane Oil
Silver Biotics Silver Gel
UP & COMING: Terry Naturally Quercetin with
Vitamin C Extra Strength
Irwin Naturals Testosterone (full line)
Ancient Nutrition SBO Probiotics Trinity
Southwest: Vitamin Plus, Lubbock, TX (2,900 SF)
SUPPLEMENTS: Beets (all products)
Mushrooms (all products)
The Cultured Coconut Fermented Organic Coconut Milk Probiotic
FOOD: Angie’s Boom Chicka Pop Popcorn (full line)
Siete (full line)
Pop Daddy Pretzels (full line)
HABA: Castor Oil (all brands)
Skin Drink (full line)
Burt’s Bees (full line)
UP & COMING: Glaxon (full line)
The Cultured Coconut Organic Coconut Milk Probiotic
KaLaya 6x Extra Strength Pain Relief Cream
Beauty-from-within is a category on the rise, with a market size of $53.4 billion in 2022 and sales projected to continue to climb. One of the stars of the category: collagen, which shows up as a top seller in the Midwest, Northeast, and West regions. As Susanne Mitschke, CEO and Co-Founder of Citruslabs, notes in “The Beauty-From-Within Boom” on page 22 of this issue, “Supplementing with collagen has been shown to help improve skin hydration, reduce the appearance of wrinkles, and promote healthy hair and nails.” Learn more about collagen, and additional trending ingredients in the nutri-beauty space, and get special beauty-from-within insights from SPINS.
The editorial team at WholeFoods Magazine has decades of experiences reporting on natural products industry news, trends, and more. This national, monthly business-to-business magazine has been published continuously for nearly 40 years (the magazine was founded in 1977, and has been owned by Wainer Finest Communications since 1984). It is the longest-tenured media outlet of its kind in the natural products industry. The editorial focus at WholeFoods Magazine is, and always has been, on informing and educating members of the natural products industry.
NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.