Launch Hydrate has introduced a sports drink line featuring Kyowa Hakko’s branded ingredient, Cognizin Citicoline. The beverages have a unique blend of electrolytes and essential vitamins and minerals to help athletes hydrate quickly, focus better, and recover faster, according to the company. Launch Hydrate is available in four natural flavors: Fruit Punch, Orange, Tropical, and Lemon Strawberry. Each drink comes in a 16-oz. bottle, and delivers 1,200mg electrolytes plus 125 mg Cognizin, for only 90 calories. 

www.launchhydrate.com