In honor of the Summer Olympics, ADM has rounded up three strategies that can help consumers set personal records, regardless of their activity levels.
1) Getting a Boost with -Biotics
As research continues to grow in support of the link between the gut microbiome and muscle, bone, joint, sleep, and mood support, wellness enthusiasts are seeking out products aimed at maintaining a healthy gut. With prebiotics, probiotics, and postbiotics all experiencing significant increases in interest from consumers, products like ADM's Active Lifestyle Formulation with Bifidobacterium longum CECT7347 (ES1), Lactobacillus casei CECT9104 (BPL4) and Lactobacillus rhamnosus CECT8361 (BPL15) that are backed by clinical research validating can help meet the demand. ADM also offers the spore-forming probiotic DE111 (Bacillus subtilis), which has been linked to body composition improvement in female athletes.
2) Hydrating for the Win
Being well hydrated can result in optimal levels of performance, prevent occasional fatigue, and support overall good health. ADM found that product labels spotlighting electrolytes ranks as the most desired claim amongst young adults. Under its hydration umbrella is Rapid rehydration, solutions composed of electrolytes, isotonic properties, and various essential vitamins and minerals.
3) Going for the Green
Plant-Based products like ADM's neutral-tasting soy protein isolate, a 90% protein concentration with added functionality and mouthfeel consistency, cater to plant-forward consumers looking for plant protein sources with added health benefits. ADM says its pea proteins offer quality nutrition and a clean taste making them ideal for vegan shakes, bars, and other applications to support muscle performance and recovery.
Enjoy the games!
