Dr. Bronner’s Magic Soaps has released a short documentary video about Serendipalm, a sister company that ethically and sustainably produces fair trade and organic palm oil in Ghana. Farmers and workers who produce the palm oil receive fair prices and wages, and its production does not displace primates or other animals from their natural habitats.

“We want to educate consumers about our efforts that have created fair and sustainable supply chains for all major ingredients used in our products,” explains David Bronner, president of Dr. Bronner’s Magic Soaps. “Considering the negative impact of conventional palm oil production, we are particularly proud to have demonstrated that palm oil can be produced in a fair, responsible, and sustainable way.”