AHPA President Michael McGuffin said in the release: “Every year, AHPA recognizes the hard work and dedication of individuals and organizations that go above and beyond to ensure the continued success of the herbal industry. AHPA and the entire herbal products industry have greatly benefited from their expertise and passion for herbs. These awards are a small token of our gratitude for their tireless efforts.”
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The Herbal Insight award goes to the Appalachian Beginning Forest Farmer Coalition (ABFFC), a network of forestland owners, universities, and governmental and non-governmental organizations that share the common goal of improving agroforestry production opportunities and farming capabilities among forest farmers. The coalition’s aim is to increase awareness of forest-grown medicinal plants through education and relationship building, and to support conservation efforts through stewardship of existing plant populations and forest farming of native botanicals. Holly Chittum, Project Scientist at AHPA, who nominated the coalition, said in the release: “ABFFC assists beginning forest farmers in navigating the production, processing and marketing of forest farmed medicinal plants in the Appalachian Region. It supports regional partnership and network development and offers educational programming, publications, and videos for forest farmers and technical service providers. It also builds capacity by tapping into the leadership qualities and leadership assets among coalition members to refine production techniques in an evolving forest grown market.”
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