Beginning in 2022, Ancient Nutrition will dedicate 1% of annual revenue and begin the first stage of a 14-year project to objectively study methods to revolutionize environmental regeneration and healthy food production through carbon sequestration, water conservation, and soil microbiome diversity and visibility.
Ancient Nutrition will be directing the transition to regenerative agricultural efforts on 4,000+ certified organic acres across two farms in Tennessee and Missouri, and will collaborate with the research scientists at Rodale on data collection and analysis. Ancient Nutrition and Rodale will measure and document the following:
- Soil health improvements
- Carbon sequestration/drawdown per acre
- Topsoil depth
- Soil organic matter
- Water infiltration
- Micronutrient testing
- Microbial analysis
- Livestock carrying capacity
- Livestock health
- Ecological diversity in species of pasture, birds, animals, insects, and microbes
- Perennial plant production
Related: Ancient Nutrition Launches Sustainability Project, Announces New HQ Rodale Launches Certified Advisor Program Rodale Institute Launches Regenerative Online Course
“This partnership with Rodale Institute is a dream come true,” said Co-founder and CEO of Ancient Nutrition, Jordan Rubin, in the press release. “I owe much of my natural health lineage to the groundbreaking work of founder J.I. Rodale. Ancient Nutrition and our mission to save the world with superfoods is built upon our desire to lead the revolution of regeneration in body, mind, and planet. The only hope we have for a healthy future lies in our farming practices. We need a transformation of agricultural production, and an evolution of the industry that can have a significant impact on the future of climate health. We could not be more thrilled to have Rodale Institute as our partner in helping to lead the revolution, for good.”