"We are excited about this acquisition as it continues our mission of continuing to provide better for you brands to our customers," said Mary Page Platerink, CEO of Purity Organic, in a press release. "We have an aggressive roadmap in 2020 and look forward to continuing to serve our key markets and expanding into new areas for all our brands."
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Purity Organic, an organic food company based in Oakland, California, will focus on refreshing the Sweet Leaf Brand and increasing market share across all of their brands."We believe there is tremendous potential for all our brands as the organic beverage market continues to expand," said Douglas Abrams, Chairman of Purity Organic, in the release.
