“Since the company’s founding in 2014, Asarasi’s core mission has been to create organic, tree-sourced products that are not only delicious and healthy, but also sustainable and renewable,” said Adam N. Lazar, Founder and Chief Executive Officer at Asarasi, Inc. “Trees are an essential part of Asarasi’s business, and we feel fortunate to have the opportunity to work alongside The Nature Conservancy to achieve our shared environmental and sustainability goals and provide consumers a delicious and healthy product that allows them to express their support of these environmental protection initiatives with their buying power.”
In addition to the contribution that Asarasi will make to TNC, the company will feature TNC’s logo on its four-pack bottle packaging, along with educational information about the benefits of trees, and Asarasi will help assist its maple tree farmers plant new trees on their land.
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