While developed regional economies make up a majority of the market share, developing regions show high growth potential. A quickly growing dietary supplements landscape and a growing population together provide a solid base for expansion within developing Asian economies.
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Trends driving growth include:- The demand for non-GMO ingredients, including EPA and DHA, is seeing an uptick
- ‘Natural’ and ‘healthy’ food and beverage ingredients are seeing an increased demand, which is likely to result in a greater market for naturally sourced omega-3s
- The neonatal care segment will also provide a stable base for the growing market; given the importance of DHA to cognitive health and a rise in the percentage of working mothers, DHA in infant food is seeing increased demand.
- The preventative healthcare trend, shaped by online forums and platforms, is encouraging consumers to buy EPA- and DHA-infused products
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