Nancy Trent
Nancy Trent is a writer and speaker, a lifelong health advocate, a globe-trotting trend watcher and the founder and president of Trent & Company, a New York-based marketing communications firm with an office in Los Angeles. Trent & Company, which launched many fitness brands, grew out of Nancy’s personal commitment to helping people live longer and healthier lives. A former journalist for New York magazine, Nancy has written seven books on healthy lifestyles, serves on the editorial boards of several magazines and travels around the world speaking at conferences and trade shows on trends in the marketplace. She is a recognized expert in PR with more than 30 years of experience creating and managing highly successful campaigns. Nancy can be reached at (212) 966-0024 or through e-mail at nancy@trentandcompany.com. You may also visit www.trentandcompany.com.
Finding Your Brand’s Wellness Factor
Now more than ever, health has become a booming and primary source of consumer interest. Wellness is determined on an individual basis, and your...
Intimacy Boosters
Taking care of yourself has extra benefits. There is nothing wrong with embracing your body and sexual desires, and increasing your knowledge about how...
Pampering Picks that Get You Zoom-Ready
We like to say that when life throws you for a loop and you’re stuck at home, it’s time to seize the opportunity and...
Can COVID Make Us More Sustainable?
Sustainability found its spotlight in the first few months of the pandemic, erupting in some much-needed support, research, and enthusiasm. As lockdown ensued and...
Luxury Redefined in the Age of COVID
As we try to peak our heads out of COVID, we are thinking about many things in new ways, especially luxuries.
We coined the term...
The Trade Show Dilemma
There are many industries that continue to be impacted by COVID-19; some will be changed or possibly eliminated for good. B2B trade events, conferences...
When Bad Celebrities Happen to Good Brands
Having a high-profile celebrity love and use your brand is a PR blessing…until that endorser gets wrapped up in a scandal. It’s happened to anyone...
Getting Back to a New Normal
COVID-19 came and hasn’t yet left. As a society, we initially dealt with the shock, we learned to adapt and we continue to power through. Now...
Living the Outdoor Life, Even From Inside
Shortly after Outdoor Retailer Winter, the largest B2B trade event serving the outdoor industry, we were all told to stay inside and quarantine from...
A Conversation About How Retailers and Manufacturers Communicate
I had the privilege of being the featured speaker at a recent ECRM conference, a prestigious “speed dating” event for major retailers and manufacturers....
