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Nancy Trent

Nancy Trent
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Nancy Trent is a writer and speaker, a lifelong health advocate, a globe-trotting trend watcher and the founder and president of Trent & Company, a New York-based marketing communications firm with an office in Los Angeles. Trent & Company, which launched many fitness brands, grew out of Nancy’s personal commitment to helping people live longer and healthier lives. A former journalist for New York magazine, Nancy has written seven books on healthy lifestyles, serves on the editorial boards of several magazines and travels around the world speaking at conferences and trade shows on trends in the marketplace. She is a recognized expert in PR with more than 30 years of experience creating and managing highly successful campaigns. Nancy can be reached at (212) 966-0024 or through e-mail at nancy@trentandcompany.com. You may also visit www.trentandcompany.com.

Living the Outdoor Life, Even From Inside

Shortly after Outdoor Retailer Winter, the largest B2B trade event serving the outdoor industry, we were all told to stay inside and quarantine from...

A Conversation About How Retailers and Manufacturers Communicate

I had the privilege of being the featured speaker at a recent ECRM conference, a prestigious “speed dating” event for major retailers and manufacturers....
Global network connection concept. Big data visualization. Social network communication in the global computer networks. Internet technology. Business. Science. Vector illustration.

10 Tips for Adapting Your Business in a Pandemic 

Working through the Coronavirus Pandemic may seem like an impossible mission for some; however, others are thriving.   This unprecedented time is an opportunity for leaders...

Produce Psychology

People are becoming more aware of the benefits of eating fresh. Some have an insatiable interest in healthy eating while others want to consume...

How We Eat Impacts How We Live

The mission of the Academy of Nutrition and Dietetics is to improve global well-being through food and nutrition, an effort that centers around the...

7 Top Spa-Wellness Trends 

The overarching theme at the September 2019 ISPA (International Spa Association) Conference, held in Las Vegas, was “evolution.” This is the most appropriate description...

Driving Healthy Shoppers to Convenience

Everyone who drives needs to stop at a gas station. Therefore, gas stations and convenience stores should cater to everyone who drives. Everyone at some...

Product Placement Starts with PR

A blockbuster movie scene opens and the A-list star is noshing on your snack brand, swallowing your vitamins, guzzling your juice or grooming with...

The Hot Spot in Naturals

The Hot Products section at the recent Natural Products Expo East in Baltimore was one of the buzziest spots to be in the naturals...

Life is Better Outdoors

If you can’t spend as much time as you would like outside, at least get the gear. The Outdoor Retailer Summer Show, held in...