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Amy Summers, Pitch Publicity
Leadership Spotlight

2026 Leadership Spotlight: Amy Summers, Pitch Publicity

A Career Built on the Power of the Pitch and the People Behind It
June 1, 2026
WholeFoods Magazine Contributor

Amy Summers, Founder and President of Pitch Publicity, believes the best leaders rise by lifting others along the way.


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imagem_2026-06-01_162031139.png
Leadership Spotlight

2026 Leadership Spotlight: Adel Villalobos, Entrepreneur & Founder

The visionary and industry steward reflects on regulation, mentorship and the future of the dietary supplement industry.
June 1, 2026
WholeFoods Magazine Contributor

Adel Villalobos has helped champion ideas that have become foundational to modern dietary supplement manufacturing, keeping in mind that "every mistake you make is an opportunity to get better."


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Leadership Spotlight

2026 Leadership Spotlight: Shane Durkee, Monterey Bay Herb Company

The company’s CEO shares the mindset and moves making the positive difference.
June 1, 2026
WholeFoods Magazine Contributor

The mission at Monterey Bay Herb Company (MBHC): to provide high-quality, trusted ingredients while helping customers innovate and grow.


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Josh Baisley headshot
Leadership Spotlight

2026 Leadership Spotlight: Joshua Baisley, SGS Nutrasource

The new Head of SGS Nutrasource is emphasizing scientific substantiation, cross-functional collaboration, and practical industry insight.
June 1, 2026
WholeFoods Magazine Contributor

Joshua Baisley, Head of SGS Nutrasource, brings a perspective grounded in technical expertise, clinical understanding, and operational integration to his role as company leader. 


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AIDP logo
Leadership Spotlight

2026 Leadership Spotlight: Dr. Jennifer Gu and Mark Thurston, AIDP

Celebrating 30 years, AIDP is dedicated to improving health, happiness and well-being through verified, safe, and science-backed ingredients.
June 1, 2026
WholeFoods Magazine Contributor

Discover how company leadership at AIDP prioritizes a collaborative team culture to encourage cross-functional support beyond defined roles.


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NPA-Fly-In-Day-2026.jpg
Publisher's Letter

The Summer of Advocacy

Staying engaged is key to protecting the future of the industry.
June 1, 2026
Heather Wainer

The natural products industry makes its voice heard as policymakers debate supplement regulation and consumer access.


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grocery cart showing fresh produce

What's Selling: June/July 2026

What natural and organic products are driving sales from coast to coast? Find out!
June 1, 2026
WholeFoods Magazine Staff

Take a look at the dietary supplements, organic foods, and clean beauty products driving natural products sales from coast to coast!


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Marketers must now pay attention to how—and if—their company is surfacing in AEO and GEO.
Merchandising Insights

AI, Your Website, and The Great Dietary Awakening

Is AI Your Friend?
June 1, 2026
Jay Jacobowitz, President & Founder, Retail Insights

With so much digital noise competing for shopper attention, a simple, uncluttered website with clear messaging and a strong SEO, AEO, & GEO strategy is essential.



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The herb fo-ti has been a staple of Traditional Chinese Medicine (TCM) for centuries.

Herb of the Month: Fo-Ti

Explore the benefits of the herb fo-ti, which has been a staple of Traditional Chinese Medicine (TCM) for centuries.
June 1, 2026
Jeffrey Burke, ND, MH, CNC, CHS

The common uses for the herb fo-ti are vast, and it is often recommended for longevity, vitality, and full-body wellness.


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A curated selection of wine glasses ready for tasting reflects the elevated yet approachable atmosphere driving today’s modern wine culture and experiential beverage events.
2026 Trends

California Wine Festival: Sun, Sea, and a More Relaxed Kind of Wine Weekend

From boutique Napa pours and estate-driven Pinot Noir to sake spritzes and wellness-focused experiences, the festival in Dana Point captured a wine culture rooted in quality, sustainability, and relaxed SoCal living.
May 31, 2026
Nancy Trent

The California Wine Festival in Dana Point showcased the evolving world of wine culture, featuring boutique wineries, ready-to-drink beverages, sustainable sourcing, wellness-focused experiences, gourmet food brands, and coastal lifestyle trends shaping today’s premium beverage market.


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NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.

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