Proprietary Nutritionals, Inc.

Company Description

Proprietary Nutritionals Inc. (PNI), a subsidiary of Pharmachem Laboratories Inc., develops and markets patented, scientifically proven ingredients to the nutraceutical industry. Founded in 2000, the company canvasses the industry for ingredients that are ripe for brand building. The goal for President Dean Mosca is to sustain PNI as a premier marketer of branded ingredients by building strong relationships with marketers, suppliers, manufacturers and related businesses.

Once PNI formalizes a partnership with a client, it works to fully develop the identity of the product from the conception stage, including logos and trademarks. In addition, PNI helps companies develop the appropriate trade and retail tools to educate potential clients about the product and how to sell it. Once distribution has been established, a consumer awareness program is put in place utilizing print, broadcast and online media.

Proprietary Nutritionals Inc. (PNI) was conceived to launch powerful raw materials for health products—dietary supplements and functional foods and beverages—that provide modern health-conscious and active consumers with reliable, effective and research-supported ingredients. Developing a compelling scientific portfolio demonstrating mechanism of action, safety, appropriate dosage for efficacy and ease of compliance anchors the trust needed by brand marketers and their discerning consumers.


Celadrin Tigerettes, the much-winning Women’s Senior Olympic Basketball Team, promotes PNI’s Celadrin for joint health.


Key Market Areas

Our ingredients span the most sought-after conditions that consumers seek supplementation to support. These include:

  • Cardiovascular wellness
  • Joint wellness
  • Women’s health and wellness
  • Urinary tract and bladder wellness
  • Natural pain management

Major Products

Benexia™ chia seed is one of the richest plant sources of omega-3 fatty acids, which have been shown to promote cardiovascular health. It also offers outstanding antioxidant value. Benexia is the only chia on the market grown under Good Agricultural Practices (GLOBAL-GAP), and carefully selected under GMP and HACCP (Hazard Analysis and Critical Control Point) international quality standards. Benexia is available as flour, oil or as bulk sprouted or milled seed. It incorporates easily into foods and drink mixes.

Celadrin is a natural ingredient for joint health composed of esterified fatty acid carbons (EFACs) and other active synergists. It can be formulated into both pill and cream forms. Published research has shown that people taking both forms of Celadrin experienced significant improvement in knee range of motion and decreased knee pain, without side effects.

Cran-Max® cranberry concentrate is the first dosage-confirmed (500 mg) cranberry product delivering relief with just one capsule per day, compared with six to 12 capsules of other conventional powdered extracts. In a published study, Cran-Max was nearly twice as effective as cranberry extract containing 36 mg of PAC. A second study, published in the Journal of Antimicrobial Chemotherapy, has shown that the administration of Cran-Max was comparable to the commonly prescribed antibiotic, trimethoprim, for the prevention of recurrent urinary tract infections in older women.

Perluxan, a proprietary extract of hops cones, has been clinically shown to significantly relieve joint discomfort. In fact, Perluxan had a fast-acting effect on relieving discomfort and significant improvement over placebo after only two hours following the first dose. The alpha acids in Perluxan are potent antioxidants and are effective at both scavenging free radicals and inhibiting the chemical processes that cause oxidation.

Proprietary Nutritionals Inc.
265 Harrison Ave.
Kearny, NJ 07032
Tel.: (519)647-2071
Fax: (519)647-3986
Year Founded: 2000

Key Personnel
Dean Mosca, president










Published in WholeFoods Magazine, July 2014