Otamot and Simple Mills have conducted consumer research to figure out how Americans feel about pantry foods and how they feel about vegetables. Some top findings:
85% of respondents say their typical pantry products are high in processed ingredients yet low in nutrients.
The majority of consumers believe the top sources of added sugar in their pantries right now include packaged snacks and bars, cold cereal, pasta sauce, condiments, and dried fruit.
98% of consumers say they should be eating more vegetables than they are right now, particularly parents wanting to incorporate more veggies into their children’s day.
Full findings are displayed in the below infographic, courtesy of Otamot: