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Assorted botanical and herbal ingredients

10 Macro Trends from SupplySide West 2023

Ingredient suppliers showcase the latest science, consumer insights, and more to drive innovation in 2024.

December 18, 2023

More than 1,400 exhibitors gathered in Las Vegas for the 2023 edition of SupplySide West (SSW) and Food ingredients North America (FiNA) to showcase their latest science and innovations. Find out what's new and what's next.

Joint Care

August 17, 2016

WholeFoods Magazine Staff

New from NeoCell is Move Matrix Advanced Joint Hydrator, an all-in-one, comprehensive joint formula that contains collagen type 2, MSM and vitamin C to support connective tissue. The formula also includes hyaluronic acid, glucosamine and chondroitin to benefit hydration and joint cushioning. Move Matrix contains NeoCell’s Move Matrix Blend of...

Key Updates in Sports Nutrition

August 17, 2016

Sebastian Krawiec

Sports nutrition and energy supplements are sure to be some of your best-selling products and important parts of your inventory. According to the Council for Responsible Nutrition’s 2015 Consumer Survey, 25% of customers across both genders are purchasing sports supplements in addition to standard vitamins and minerals (1). This is...

Beet Juice

August 16, 2016

WholeFoods Magazine Staff

Beet Performer is a 100% natural beet juice with no added sugar, colors, flavors or preservatives. Beet Performer is designed for athletes looking to benefit from the product’s natural nitrates. Beet Juice with B12 and Beet Juice with Passion Fruit Juice are available. 11650 Olio Rd., Ste. 1000, Fishers, IN...