The Natural View: Using Data to Evolve Natural Product Sampling

In this episode, Todd Pauli of 24 Stories Marketing and Maggie Jaqua from WholeFoods Magazine get the scoop on digital sampling from Marie Chevrier, Founder and CEO of Sampler.

A few of the highlights you won’t want to miss:

6:15 – How brands can connect with retail buyers sans expos.
8:00 – Opportunities for emerging brands, and why you don’t have to bust your budget to get the benefits.
12:00 – The reason CPG brands need to start collecting data in preparation for 2023.
15:00 – The importance of first-party data in a cookie-less world.
16:00 – Quick tips to help brands get the most of in-store sampling and digital sampling.

Related: 5 Ways to Maximize Your Marketing Budget and ROI in 2021

Plus, find The Natural View on Apple Podcasts and Spotify.