Key features:
- Users can search for certified products by scanning the UPC or EAN barcode found on the packaging. Informed Sport explained in a press release that users can scan the barcode of a product, and if the product is certified, it will populate the product page, where app users can view more product details, confirm the batch/lot number, and find links to purchase the product from brand or retail websites.
- Users can filter search results by regional availability, brand name, performance goal, product formulation and product type.
- Users can share certified product pages with others via email, text message or social media, which the company points out is useful for athletes who often consult with nutrition professionals before using supplements.