The lab is intended to develop next-level, on-trend, nutritious products to meet growing food and beverage demand in the Asia-Pacific region.
The new facility features a combination of experts in proteins and texturing ingredients with flavor specialists, allowing ADM to efficiently create tailor-made solutions for the Asian consumer palate. The lab gives ADM the ability to test flavors, textures, fats, and binding characteristics in-house, and accelerate product development for customers. The lab can also provide medium-scale sampling to support market evaluation of new products.
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“The opening of this innovation lab demonstrates our continued investment in plant-based protein and our commitment to finding new ways to solve the challenges of changing consumer taste and preferences not only in Asia-Pacific, but also around the world,” said Marie Wright, Chief Global Flavorist and President, Creation, Design & Development for ADM. “The lab will help us capture key insight and learnings to help drive exciting new solutions for the Asian market, but also help us better serve customers around the world looking to incorporate Asian flavors and preferences into their latest plant-based food and beverage innovations.”“ADM is a pioneer in plant-based nutrition innovation, and this new facility will enhance our ability to meet rapidly growing consumer demand in the Asia-Pacific region and bring exciting new products and solutions to the market,” said Leo Liu, ADM President, Asia-Pacific. “Protein continues to be a focus for consumers who are experimenting with plant-based options to meet their health and nutrition, sustainability, and convenience preferences, and with Asia being home to 60 percent of the world’s population, Singapore is a critical hub of innovation and growth around plant-based alternatives. This lab will help ADM deliver advanced customer solutions in this area while also creating jobs and offering development opportunities for young talent in the Asia-Pacific region.”
