An Investment in Plant-Based: Post Holdings Partners with Plant-Based Companies

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St. Louis, MO—Hungry Planet Inc. has announced a partnership with Post Holdings. The plant-based meat manufacturer will work with Post’s Foodservice and Retail units to expand the distribution of its product lineup to address an increase in demand.

Highlighting sustainability in its line of multi-range plant-based meats, Hungry Planet works in the foodservice, restaurant, grocery and ecommerce industries.

“By delivering on taste, health, and variety we have seen tremendous success in foodservice and developed a very loyal following,” said Todd Boyman, CEO and Co-founder of Hungry Planet, in a press release. “This strategic collaboration with Post increases points of distribution and accelerates delivery of our plant-based meats in order to keep up with demand and reach millions more consumers.”

Post wanted to partner because the demand for plant-based is growing, added Mark Westphal, President of Post subsidiary Michael Foods.

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In a second press release, Michael Foods also announced an agreement to manufacture and distribute JUST Egg to foodservice and food ingredient customers. JUST makes plant-based egg products using mung bean protein, creating a cholesterol-free, dairy-free, Kosher certified product that can be used as a substitute for chicken eggs.

“For over 100 years, the Michael Foods family of businesses have leveraged quality ingredients and cutting-edge processes to offer the finest products and solutions to their customers. This partnership adds an innovative new product to their impressive portfolio,” said Josh Tetrick, Co-Founder and CEO of JUST, in the second press release. “Our companies share a great deal in common. We’re fathers and brothers and sisters and mothers, all sharing a belief that the food we eat is one of the most important choices we make. Signing this partnership is one of the proudest moments in our company’s journey to build a better food system.”

“We are excited about this new partnership,” added Westphal. “Eggs will continue to be a nutritious and affordable staple in America’s diet, and JUST’s plant-based egg products offer a great complement to our value-added eggs by allowing customers to serve every consumer their preference. Working together, we are bringing innovation and options to the food industry.”

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