Highlights:
- The overall Frozen category grew 5.6% over the four week period.
- The Health & Wellness Frozen Food subcategory, which includes Health and Wellness focused brands like Real Good Foods, grew 11.5% over the four week period.
- Real Good Foods brand in total grew 63% over the four week period, compared to 57% over the twelve week period.
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- Real Good Foods core products, which include Entrée and Breakfast items, grew 162% over the four week period.
- Real Good Foods Brand velocities grew 119%, and base dollar sales velocities grew 111%.
Related: SPINS Launches Omni-Intelligence View for Health & Wellness Industry OPN 2021 Report: Fresh Produce Sales Topped $9B Data Show: Smart Shelf Tags Support In-Store Product Growth